DU’s Center for Housing Research and Innovative Solutions launched with $2.65 million in philanthropic support to tackle housing affordability and availability across Colorado and the Rocky Mountain West, using data-driven policy research, a regional housing data library, and professional education to give policymakers, developers, and lenders Colorado-specific answers instead of borrowed conclusions from other states.
In partnership with DU’s media relations team, I helped plan and execute the announcement strategy for the center’s launch, successfully securing earned coverage well beyond DU’s owned channels. The story was picked up by Denver 7, Colorado Public Radio, and the Denver Business Journal — placing the university’s new research hub in front of exactly the policymakers, homebuyers, developers, and lenders it was built to serve.